Privacy Policy
Last updated: August 21, 2025
This Privacy Policy describes how Gay for This (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from gayforthis.com (the “Site”) or otherwise interact with us regarding the Site (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” mean you as the user of the Services, whether a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons. We will post any revised Privacy Policy on the Site, update the “Last updated” date, and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect personal information about you from a variety of sources. The information we collect and how we use it depends on your interactions with the Site.
In addition to the uses described below, we may use your information to communicate with you, provide or improve our Services, comply with applicable laws, enforce our terms, and protect the rights of our users and the Site.
Personal Information We Collect
Information You Provide Directly
We may collect information you provide directly through our Services, such as:
Contact details (name, email, phone number, address)
Order and payment information (billing/shipping address, payment confirmation)
Account details (username, password, security questions)
Customer support communications
Providing certain information may be required to use some features of the Site.
Information About Your Usage
We may automatically collect information about your interactions with the Site (“Usage Data”), using cookies, pixels, and similar technologies (“Cookies”). Usage Data may include device information, browser type, IP address, and details about how you navigate the Site.
Information from Third Parties
We may obtain information about you from third parties, including:
Vendors and service providers who process orders, payments, or shipping (e.g., Shopify, payment processors)
Marketing and advertising partners
Third-party analytics providers
How We Use Your Personal Information
We use your information for purposes including:
Providing Products and Services:
Processing payments and fulfilling orders
Managing your account and shipping
Handling returns or exchanges
Marketing and Advertising:
Sending promotional communications
Tailoring ads to your preferences
Security and Fraud Prevention:
Detecting and preventing fraudulent or malicious activity
Protecting user accounts and the Site
Customer Support and Service Improvement:
Responding to inquiries and providing support
Improving our Services and user experience
Cookies
We use Cookies and similar technologies to operate and improve the Site, remember preferences, and deliver analytics. You can control Cookies through your browser settings, but blocking them may affect Site functionality.
The Site also recognizes the Global Privacy Control (GPC) signal, which you can use to opt out of certain sharing or targeted advertising.
How We Disclose Your Personal Information
We may share personal information with:
Vendors or service providers for order fulfillment, analytics, or support
Marketing partners, with your consent, for advertising purposes
Affiliates or within our corporate group as needed
In connection with legal obligations, mergers, or business transactions
We do not sell or share sensitive personal information without your consent.
User-Generated Content
Content you post (like reviews) is public. We are not responsible for how others use or view this information.
Third-Party Websites and Links
The Site may link to third-party websites. We are not responsible for their content or privacy practices.
Children’s Data
The Site is not intended for children under 16. We do not knowingly collect information from children.
Security and Retention
We take reasonable steps to protect your information but cannot guarantee complete security. We retain personal information as long as necessary to provide Services, comply with legal obligations, and resolve disputes.
Your Rights
Depending on your location, you may have rights including:
Accessing or correcting your personal information
Deleting your information
Receiving a copy of your data or transferring it
Opting out of sales, sharing, or targeted advertising
Restricting processing or withdrawing consent
You may exercise your rights via the Site or by contacting us at hello@gayforthis.com. We will not discriminate for exercising these rights.
Complaints
If you have complaints about how we process your data, contact us at hello@gayforthis.com. EEA residents may also contact their local data protection authority.
International Users
Your information may be stored or processed outside your country. We rely on recognized legal mechanisms for international data transfers.
Contact
For questions or to exercise your rights:
Email: hello@gayforthis.com
Intellectual Property
All content on this Site, including without limitation designs, logos, product names, text, graphics, images, packaging, digital downloads, and other materials (collectively, “Content”), is the exclusive property of Gay for This and is protected by copyright, trademark, trade dress, and other applicable intellectual property laws.
Any reproduction, distribution, modification, display, creation of derivative works, or other use of our Content, whether for commercial or non-commercial purposes, without our prior written consent, is strictly prohibited.
All rights are expressly reserved, and unauthorized use may result in civil and/or criminal liability under applicable law.